MICE Destination

Lusaka

Zambia

Lusaka, the capital city of Zambia, is increasingly recognized as a key destination for Meetings, Incentives, Conferences, and Exhibitions (MICE). It serves as the economic, political, and cultural hub of the country, offering a variety of services and facilities suitable for hosting a wide range of MICE events. Here’s an overview of Lusaka as a MICE destination:

1. Strategic Location and Accessibility

• Lusaka is located in the central-southern part of Zambia, making it a key point of access for business and leisure travelers across Southern Africa.
• Kenneth Kaunda International Airport (LUN) is the main gateway to Lusaka, offering international and regional flight connections. The city is well-connected to other major African cities, with direct flights from Johannesburg, Nairobi, Addis Ababa, and more.
• Lusaka is also accessible by road from other major cities in Zambia and neighboring countries, making it a convenient hub for regional conferences and events.

2. Venue Options

• Lusaka offers a variety of venues, ranging from modern conference centers to hotels with state-of-the-art facilities. Some notable venues include:
  • Mulungushi International Conference Centre (MICC): A top venue for large-scale conferences and exhibitions, with multiple halls and breakout rooms.
  • InterContinental Lusaka: This hotel offers sophisticated meeting spaces, perfect for corporate events, conferences, and incentive programs.
  • Radisson Blu Hotel Lusaka: Known for its contemporary meeting facilities, including spacious conference rooms and an executive boardroom.
  • The Lusaka Showgrounds: Used for larger exhibitions and trade shows, with ample space for diverse types of events.
  • Zambezi River Lodge: For incentive trips and smaller meetings, this venue offers a unique, serene atmosphere that is ideal for team-building events or small conferences.

3. Accommodation

• Lusaka has a wide range of accommodations to suit MICE delegates, from luxury hotels to more budget-friendly options.
• Notable hotels include InterContinental Lusaka, Radisson Blu, Taj Pamodzi Hotel, and The Urban Hotel, all of which have excellent conference facilities, high-speed internet, and experienced event staff.
• Additionally, there are smaller boutique hotels, lodges, and guesthouses for those looking for more intimate settings or team-building experiences.

4. Support Infrastructure

• Lusaka’s infrastructure is well-suited for MICE events, with reliable telecommunications, transportation, and catering services. The city has a number of event organizers, facilitators, and local service providers experienced in managing large conferences and exhibitions.
• The availability of a variety of local and international suppliers for technical equipment, event décor, transportation, and hospitality ensures that events run smoothly.
• The city also boasts several modern restaurants, entertainment venues, and leisure activities that can cater to both business and social needs.

5. Events and Conferences

• Lusaka regularly hosts a variety of international and regional MICE events, such as:
  • The Zambia International Trade Fair: An annual event showcasing Zambia’s industrial and commercial sectors, attracting businesses and exhibitors from across the globe.
  • The Africa Energy Indaba: A key conference on the energy sector, drawing participants from all over Africa and beyond.
  • Zambia International Business and Investment Forum (ZIBIF): A major conference for business leaders, investors, and government officials focused on investment opportunities in Zambia.
• The city’s convention calendar is growing, with an increasing number of both corporate and academic events being held each year.

6. Business and Networking Opportunities

• Lusaka’s dynamic business environment offers ample opportunities for networking and collaboration. As Zambia's economic center, Lusaka is home to a large number of multinational corporations, local businesses, and government institutions, making it an ideal place for business meetings, seminars, and partnerships.
• The city also hosts various trade fairs and exhibitions that attract industry professionals and stakeholders from around the world.

7. Leisure and Cultural Activities

• After the business is done, Lusaka provides a range of leisure activities for MICE delegates:
  • Local Markets: The bustling Kabwe Market and other local craft markets offer a glimpse into Zambia’s cultural heritage.
  • National Museums: The Zambia National Museum and Freedom Statue offer historical insights into the country's independence struggle.
  • Zambezi River: Lusaka is within easy reach of the Zambezi River, where delegates can enjoy team-building activities like river rafting, boat cruises, and safari excursions.
  • Chaminuka Game Reserve: Just outside Lusaka, this reserve offers a combination of wildlife viewing and luxury conferencing facilities, ideal for incentive travel.
  • Giraffe Centre: A short drive from the city, the center provides opportunities for relaxing, feeding giraffes, and enjoying the natural environment.

8. Government and Diplomatic Presence

• As the capital city, Lusaka is home to government institutions, embassies, and diplomatic missions, making it an attractive destination for international conferences with a political or governmental focus.
• The Zambian government is also supportive of the MICE industry and actively encourages the development of Lusaka as a business and events hub.

9. Safety and Hospitality

• Lusaka is generally considered safe for business travelers, with a low crime rate in comparison to other major cities in Africa. The local population is friendly, and the hospitality industry is known for its welcoming nature.
• English is the official language, which eases communication for international delegates.

10. Sustainability and Green Initiatives

• Lusaka is increasingly focusing on sustainable event management practices. Many venues and service providers are adopting green initiatives such as waste reduction, recycling programs, and eco-friendly transportation options.

Conclusion

Lusaka is emerging as a vibrant and well-equipped MICE destination in Africa. With its strategic location, modern facilities, diverse venues, and growing business environment, Lusaka offers great potential for hosting international conferences, exhibitions, and incentive travel programs. The city blends professional services with the opportunity for leisure and cultural experiences, making it an ideal choice for MICE events in Southern Africa.